Enhancing Keyword Advertising Using Wikipedia Semantics
Enhancing Keyword Advertising Using Wikipedia Semantics - scientific work related to Wikipedia quality published in 2009, written by Jian Hu, Jian-Tao Sun and Zheng Chen.
Overview
Disclosed are systems and methods for extracting semantic-based keywords through mining word semantics using Wikipedia's taxonomy. Described is the use a semantic bipartite graph that relates candidate keywords and topics.